We’ve come a long way from the early days of the Internet.
It used to be that only highly specialized web developers could maintain websites. This meant that, if a developer built a website for your company, you would have to contact them every time you wanted to make even the smallest change – from simply changing text to adding a picture to adding a new staff biography and so on – you had to go through the developer and often pay money for each additional change.
With some simple training you will be able to log into the administrative area of your website at any time to post blogs, change content, add new pages, post pictures or videos, and much more. Not only that, you can train other members of your staff to maintain certain parts of your website (such as blogging on a weekly basis or uploading a new staff video) by providing them with their own login and password.
Benefits of a Content Management System
Whether you’re looking to create a simple, personal blog or you want to create a large, international e-commerce solution with thousands of product listings, a CMS will adapt to your needs while still providing you with the control and intuitive interface you need in order to make updates as you require.
Another great aspect of a CMS is how easy it is to completely redesign your entire website without actually losing any of the content you’ve built up over time. Let’s say, for example, you have had a website for two years. You have a lot of traffic, you have a lot of high-performing blogs, and you have many pages of content. Instead of having to lose all that content or painstakingly transferring all of it to a 100% newly-designed website (thus losing its SEO value and getting rid of comment threads) a CMS allows you to completely change the look of your entire website or add new functionality, without having to change or transfer any of the content (or even changing the URLs relating to each page and blog).
Most CMS platforms make it easier to climb the search rankings because they have built-in search engine optimization components that help them perform incredibly well in Google (and other engines).
In reality, it’s possible to go on and on about the value and usefulness of a CMS site. Suffice it to say, it is the best option for those who want control over their website, maintain the ability to scale up their operations in the future, and who desire a higher level of adaptability across the board.